Collegial and Formal Type of Leadership

Collegial and Formal Type of Leadership This task comprises of two sections. In the initial segment, the models of collegial and formal kind of administration are thought of and contrasted with the head educators job to which the creator is natural inside the instructive arrangement of Cyprus. The head instructors job will be broke down both initiative styles. In the subsequent part, the creator focuses on the presumptions made about the school association and its qualities with the collegial and formal kinds of initiative. The task closes with an end dependent on the creators comprehension of initiative that rises up out of a thought of both hypothesis and practice according to these two models. Section 1 As per Pashiardis (1995) the instructive framework in Cyprus has a bureaucratic structure and school principals are continually attempting to fulfill the civil servants as opposed to the necessities of understudies and guardians. Everything must be done in a pre-decided way, which barely leaves any space for mistakes or gives room for deviation from the standard. This is the fundamental motivation behind why the proper model of authority is being picked. A large portion of the components of the executives fit into the bureaucratic structure of the Cypriot instructive framework. Then again, inside the collegial model of authority the administering body of each school is allowed to set extra points and destinations that would profit the school network as well as the nature of the instruction advertised. Collegial Model of Management As per Bush (1995) and his collegial model, the points rise up out of a participative procedure whereby staff arrive at an understanding dependent on normal qualities. The pioneer in a collegial model accepts that school staff ought to consistently be a group so as to be compelling and that everybody ought to be engaged with all exercises concerning the school rehearses. For this situation, all instructors ought to have a typical vision, set a strategic know about their job to guarantee the achievement of the scholarly endeavor. The components of Collegial Model are the procedures by which objectives are controlled by the idea of choice procedure and the administration style. The collegial model depends on understanding objectives among the individuals from an association and presents horizontal structures and all individuals reserve the option to take part in the choice procedure. As Kaily P. (2010) composed explicit issues can be tended to by various advisory groups which are designated toward the start of the school year. These boards of trustees comprise of instructors as indicated by their capacities and ability. They embrace to address and take care of issues that emerge during the school year, for example, understudy discipline by detailing a set of principles, savagery at school-avoidance and treatment, advancement exercises for inspiration in getting the hang of, learning challenges and workarounds (Kaily P. E849 Web Activity 1, 2 November 2010). Moreover, Palli C. (2010) there is a mutual initiativ e and an aggregate awareness of other's expectations among the staff at her school. Toward the start of the school year there was a designation of jobs and duties. Likewise the educators had the chance to choose the boards they needed to be individuals as per their inclinations (Palli C. E849 Web Activity 1, 3 November 2010). The best part of the Collegial Model is the way that objectives have just been concurred, coming about to the opportunities for the member staff to focus and to accomplish the objectives set. Everybodys aspirations, skill and abilities are thought about and utilized in a manner that advances the government assistance of the school unit. As Bennett has contended, information is a significant force asset. Sharing information in a cooperative manner requires a high level of common trust and agreement (Study Guide p. 37). Formal Model of Management Investigating Bush (1995) the conventional models of the board affirm that destinations are set at the institutional level. Objectives are dictated by ranking staff and the help of different educators is underestimated. Along these lines, the exercises of schools are assessed in the light of these official purposes. Besides, the authoritative structure is viewed as target reality. People hold characterized positions in the association and working connections are thought to be unequivocally impacted by these official positions. Formal models treat structures as progressive with dynamic as a top-down procedure (Study Guide p. 32). As opposed to collegiality, the attributes ofâ the formal administration modelsâ according to Bush (2003) heads haveâ authority in view of their positionsâ and areâ accountableâ for what they never really support they use anyâ rationalâ way to accomplish goalsâ‚ ¬Ã¢ ¦Ã¢ fits a great deal to the Cypriot Educational System. Not exclusively do government funded schools yet in addition private ones have obligation decrease the executives projects and everything must be incorporated and economies of scale must be made. One is asked to every year report ahead of time what number of understudies are enrolled for the accompanying scholarly year that the quantity of educators is diminished to the base to spare assets. In administration, productivity, discipline, control, reliabilityâ is progressively significant (Weber 1989, p.312). Advancement is based on seniority (Bush 2003) progressively like a normal formal bureaucratic Cypriot school. Notwithstanding, after a long holding up at the age of 40-55 one at last leave from the low-paying Cypriot non-public school and is utilized by a profoundly profiting Cypriot state funded school. At the point when he/she gets utilized at state funded school, will just discover only a couple of days before the school year begins, uncovering administration which is neither effective nor dependable. Section 2 As indicated by Bush and Derek (2003) authority might be comprehended as impact yet this idea is nonpartisan in that it doesn't clarify or suggest what objectives or activities ought to be looked for through this procedure. Notwithstanding, certain elective builds of authority center around the requirement for initiative to be grounded in firm close to home and expert qualities (Bush and Derek, 2003, p.4). Wasserberg (1999) likewise asserts that the essential job of any pioneer is the unification of individuals around key qualities (Wasserberg, 1999, p.158). Moreover, as per Gross (1985) values are produced remotely to the individual as opposed to being interior, individual manifestations. Anyway people assume critical job in setting up specific qualities with conditions in which they live and work (Study Guide, p. 47). Bramble (1998; 2003) additionally interfaces initiative to qualities or reason while the executives identifies with usage or specialized issues (Bush, 1998, 2003, p.4 ) Collegial model is interpinned by integrative and persuading values. Integrative qualities are those that serve to bring people into collectivity and inspiring qualities are those that shape individual and aggregate view of necessities and interests (Study Guide, p. 46). The ramifications of these qualities for influential position in the instructive framework in Cyprus could defended since head educators ordinarily urge the staff to partake in any dynamic methodology. Along these lines concurs for specific qualities the schools. Along these lines genuine beliefs (educators, guardians understudies) are worthy by others, contrasts and contradictions are appeared in a majority rule structure. Moreover, coordinated effort is advanced by head educators. Each educator, parent, understudy has its own needs and interests. Head instructors attempt to help all individuals in close to home and expert challenges and offer courses with the end goal for everybody to have a job in the school. Addi tionally, head educators advance trust and certainty among all individuals, offer productive remarks and urge staff to take an interest in instructive classes and other instructive projects. The conventional authority model joins generally administrative and order esteems which look to control the conduct of people and gatherings. The equivalent chances and race relations enactment is established in many created nations. Such qualities are a significant piece of the approach procedure both broadly and inside associations. Regardless of whether we acknowledge or dismiss somebody elses esteem framework isn't equivalent to denying that it is a worth which shapes their activities (Study Guide p.46). This is one of the three various types of Grosss arranged qualities which impact various aspects of the school.â Although the service of Education and Culture guides schools on the best way to work, each school may build up its own standards and qualities as indicated by its specific needs and points. Under the direction of the Head Teacher certain qualities have been characterized for my schools culture like: Equal open doors for all kids as a declaration of key human rights, the advancement of understudies social abilities, equitable discourse in the event of contentions among the youngsters, the multi-dimensional improvement of childrens character, the significance of collaboration with the outside condition (guardians), and the act of different insights. All the above cultural qualities are verbalized inside the school serve to bring people into a custom. How my school is overseen advances joint effort and lessens struggle between staff. The head educator underpins the endeavors of his instructors and rouses them to share and produce the schools esteems. He assists instructors with adapting to the troubles experienced and advances regard, majority rules system, trustworthiness and trust. He urges educators to partake in instructive classes and gives equivalent chances to cooperation in dynamic attempting to follow popularity based qualities. People assume a vital job in building up specific qualities inside the situations where they live and work. Qualities are showed in the moves individuals make, including the things that they state and the language they use (Study Guide, 47).  According to Sergiovanni (2000), how we settle an issue identifies with the degree to which our dynamic is ruled by the estimations of our lif

Management Theory and Practice Modern Management

Question: Depict about the Management Theory and Practice for Modern Management. Answer: 1: Henry Fayol is considered as father of present day the executives. He set out the establishment on creating the executives as a particular and specific assemblage of information. He suggested that there were five chief reasons for the executives and fourteen standards. Underneath referenced are the six head targets of an administration: Arranging: This capacity of the board intends to chalk out future course of activities and deciding the most appropriate strategy to accomplish the ideal objectives. Arranging: This capacity expects to unite different accessible assets together and build up a relationship among them to accomplish the objective. Staffing: The fundamental reason for work is to serve the necessity of picking the correct individual for the correct activity. It incorporates labor arranging, preparing and advancement, execution evaluation and so forth. Coordinating: This capacity targets affecting, managing, directing and spurring the representatives to accomplish hierarchical objectives. Controlling: The capacity plans to check in the case of everything is falling in its during the time spent accomplishing hierarchical objective (OConnor 2015). Fayol likewise gave fourteen rules that are applied in todays business which are division work to expand efficiency, authority and obligation to make sentiment of belongingness, obey disciplines that oversee the association, solidarity of order stressed on the way that every worker ought to get orders from one prevalent, solidarity of heading clarified that all representatives should concentrate on same goal, subjection, compensation underlined on reasonable compensation to every representative, centralization of dynamic, scalar chain, request, value, perpetual quality of term of representatives, activities and Espirit the corps which targets advancing cooperation and manufacture agreement and solidarity inside the association (Peaucelle and Guthrie 2015). 4: Peter. F. Drucker is considered as the pioneer among different other contemporary administration masterminds. He had information in different zones as law, brain research, news coverage, humanism. For an amazing duration, Drucker formulated answers for different administrative issues. His help secured different parts of the executives. Following are the significant commitments made by Drucker the board capacities, nature of the executives, association structure, the executives by destinations, federalism, and authoritative changes. The executives by goals (MBO) is considered as one of the most fundamental commitments made by Drucker. The term the executives by destinations (MBO) was authored by Drucker in 1954. It alludes to the act of defining objectives for the workforce to guarantee representatives should realize what they should do at the working environment. In the expressions of Drucker, its preferably a way of thinking over an administration strategy (Drucker 2013). Following are the necessities of Management by Objectives (MBO): It causes the representatives to comprehend their obligations at work environment. Key outcome zones (KRAs) are characterized for the representatives dependent on their instructive capabilities and experience. It drives representatives towards fulfillment. It evades the likelihood of occupation jumble followed by undesirable disarrays. Restrictions of Management by Objectives (MBO): It doesn't accentuate on the realities, for example, existing working conditions and work culture in the association. It basically accentuates on the objectives and destinations of the association. It simply anticipates that its representatives should accomplish the pre-decided objective of the associations without considering the realities such work environment conditions. This procedure in some cases treats person as negligible machines (Turriago Thoene and Arjoon 2016). References Drucker, P., 2013.People and execution. Routledge. OConnor, E.S., 2015, October. Henri Fayol and the administrative perspective. InAnnales des Mines-Grer et comprendre(No. 3, pp. 93-95). FFE. Peaucelle, J.L. what's more, Guthrie, C., 2015. Henri Fayol. Turriago-Hoyos, A., Thoene, U. what's more, Arjoon, S., 2016. Information Workers and Virtues in Peter Druckers Management Theory.SAGE Open,6(1), p.2158244016639631.

LGBT Marriages And The Challenges Such Individuals Face - 825 Words

Looks At LGBT Marriages And The Challenges Such Individuals Face (Research Paper Sample) Content: LGBT MarriagesStudents NameInstitutional AffiliationLGBT MarriagesIntroductionThe rise of Lesbian, Gays, Bisexual, and Transgender (LGBT) relationships has disrupted the traditional marriage institution. Same-sex marriages have altered the traditional legal architecture of the wedding, assumed the foundation of conventional gender norms. As such, the need to revisit earlier assumptions continues to grow as societies differ on the matter. There have been hot debates concerning the place and implications of same-sex marriages in the communities, where advocates are growing day by day. The marriage institution is fragile and hegemonic. The acknowledgment of LGBT marriages in some countries such as the United States has changed the legal definition of the family (DePrince, 2015). The legal recognition of same-sex marriages has led to a substantial growth of the couples, particularly in the United States. In this vein, the future of marriage remains unknown. This paper exa mines the rise of same-sex marriages and their impact on the traditional marriage institution.The history of the family union system is long. It has undergone through changes ranging from the same community and interracial marriage prohibitions to same-sex couples. The once prohibited and unacceptable aspects of marriage have become legit and socially acceptable (Dinno, 2014). The prevalence of same-sex marriages elicits a contested debate politically, religiously, socially, and economically. The institution of marriage has more characteristics than just a simple family with one man and one woman (Allen and Price, 2015). It advanced to include polygamous relationships, where individuals can have multiple spouses at the same time. Today, the most significant change involves same-sex marriages of gay and lesbian relationships (Dinno, 2014). The fundamental role of a traditional couple is to procreate. Same-sex marriages have brought in new dimensions in the institution. Man and wife s etting is the most culturally accepted arrangement that promotes the welfare of children. Same-sex marriages have revolutionized the traditional marriage system since none of the partners can legally claim the biological fatherhood or motherhood of their adopted children.A rich body of literature shows that same-sex marriages lack the approval of communities and most religions in many countries. For instance, Christians believe that LGBT couples contravene the original will of God (Dinno, 2014). Most societies acknowledge marriage as an institution that holds the survival and continuation of family lines through procreation. Gay and lesbian marriages lack this capability. Contrastingly, Farmer and Horowitz (2015) argue that marriage is evolutionary, and societies should welcome the changes. Further, DePrince (2015) holds that marriage depends on the formal commitment and responsibility of two or more people. Thus, society should allow people, either gay or lesbians who intend to com mit to each other, to freely do so.According to Dinno (2014), same-sex marriages have continually received substantial recognition such as legalization in various countries including the United States and Netherlands. Several countries have given in to the pressures of multiple lawsuits filed demanding for the approval of gay and lesbian marriages. Various countries including Americas six States and the District of Columbia, South Africa, and most of the E.U Nations have legally allowed same-sex marriages. Substantial evidence suggests that same-sex marriage laws allow for equal protection, economic, and social security rights. Allen and Price (2015) reveal that the argument whether marriage should submit to government institutions or religious organizations begun after the separation of church and the state.The future of marriage remains unpredictable in the wake of disruptive relationship behaviors including interracial marriages, same community marriages, and polygamy. These chan ges were once unacceptable in many settings. However, historical developments and the increasing prevalence of gay and lesbian relationships show that many societies, governments, and religions might eventually accept same-sex marriages (Farmer &...

Privacy Why Do You Need Privacy Essay - 1122 Words

Up to date, social networking sites, such as Facebook, have more than 750 million active users, and these users contribute about of 30 billion pieces of shared information (blogs, web links, pictures, etc.) each month. This by no means indicates that social networking sites, similar to Facebook, are a private place. Every â€Å"log in to Facebook† you click to connect to other websites, every status update on your wall, with every Twitter post, or Foursquare check-in you allow others to view your life so why not a future employer or the school you go to? Mainstream society has started to fully embrace the digital age; therefore, several people, companies, schools; governments, etc. have come to allow their information to be viewed by whoever†¦show more content†¦Now living in this new digital age the best thing to do is learn how to live in a â€Å"world where the Internet records everything and forgets nothing† (Rosen 14). Using the Internet comes with a sen se of responsibility knowing the â€Å"do’s and don’ts† of online posting. Being aware of what you are posting, and what may be posted about you, calls no need for privacy on the Internet. Furthermore, an individual has to add themselves to the social networking site, not the other way around. Elliot Schrage, vice president of Facebook’s public privacy issued this statement when asked about privacy concerns, â€Å"Facebook is not at all sorry about the substance of the changes. No one is being forced to join Facebook, and no one who does join is being forced to list their interests.† While say people may feel that Schrage may have been unnecessarily blunt in his statement the fact still stands: no forcing you to join social networks, like Facebook; people are joining social networks on their own accord. In fact, the more people are â€Å"coming to understand the dangers of over-sharing† (Rosen 28). Your home address, social security number s, or things of that matter that are things you should not post online and now with how long the Internet has been around people know that – so what’s the problem? Online privacy was more of an issue when only a few number of people had personal computers, when there were not computers available at government buildings, schools, and libraries.Show MoreRelatedWill You Have An Enterprise Wide System?1153 Words   |  5 PagesWill you have an Enterprise-Wide System? Discuss the options and why you will or will not use each. (Hint: TPS, ERP, CRM, SCM) I will have a CRM enterprise wide. The reason for that is my company is all about managing customer information. We need to have a system in which we can maintain the customer contact information. Anytime a customer contacts us, we need to be able to keep the data in a common place so that any of my employees can respond to their questions. ERP it is an enterpriseRead More Privacy On The Internet Essay1588 Words   |  7 Pages Privacy on the Internet nbsp;nbsp;nbsp;nbsp;nbsp;Ever feel like you are being watched? How about having the feeling like some one is following you home from school? Well that is what it will be like if users do not have the privacy on the Internet they deserve. EPIC (Electronic Privacy Information Center), a advocacy group that has been fighting the Clinton Administration for tougher online consumer protection laws, and other privacy protection agencies have formed to protect the rights andRead MorePrivacy on the Internet1616 Words   |  7 PagesPrivacy on the Internet Ever feel like you are being watched? How about having the feeling like some one is following you home from school? Well that is what it will be like if users do not have the privacy on the Internet they deserve. 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Character Analysis Of Vicki-Tikki Tavi - 1727 Words

What motivates a person or character in text to undertake a mission. Rikki-Tikki-Tavi by Rudyard Kipling is a fictional narrative that demonstrates that characters in text undertake a mission because of multiple motivations. The narrative begins by introducing the reader to Rikki-Tikki-Tavi and the human family, as well as the initial conflict of Rikki-Tikki being washed away from his mongoose family and ends up being adopted by the human family. Soon thereafter, Rikki-Tikki encounters the story’s most important conflict, battling the snakes, and while engaging in his mission to kill the snakes, Rikki killed Karait the dusty brown snakeling, Rikki then engaged in battle with Nag and won, Rikki lastly slaughtered Nagaina. The resolution†¦show more content†¦An example of this from another text called David Copperfield by Charles Dickens is that when Steerforth shows protection and love for David that David quickly responds with loyalty and admiration which is like how Rikki Tikki responded to the family when they protected him. Yet another quote from the story that demonstrates that Rikki Tikki Tavi is motivated to destroy the snakes because he is giving love and protection back to the adoptive human family is when the text states, â€Å"They took him into the house, and a big man picked him up between his finger and thumb and said he was not dead but half choked. So they wrapped him in cotton wool, and warmed him over a little fire, and he opened his eyes and sneezed.† The 4 specific parts that show the family’s love are when they took him into the house, when the big mank held him, when they warmed him over a little fire, and when they wrapped him in cotton. When they took him into the house this shows love because only people with love in their heart will take a wild animal into their house, also when the Big man picked up Rikki this shows immense trust and love because he is willing to love and protect an animal that he h as just met, when the family wrap him in cotton and warm him over a little fire they show protection and love for Rikki because they have

Pepsi Rhetorical free essay sample

Often times we don’t really think about the things that we see and how they are presented to us. We tend to focus on what is being showed to us rather than how we feel about the certain objects. Many companies and manufacturers use advertisements that will focus on a certain age group and use pictures or facts that people of that age would be interested in. Along with focusing on a particular age group, companies and manufacturers also use rhetoric and Aristotle’s three appeals (logos, pathos, and ethos). One particular advertisement that shows great examples of rhetoric and Aristotle’s three appeals is the advertisement shown to the right. These are the parts of advertisement that we don’t think about when looking to buy something we necessarily weren’t interested in but was brought to our attention. This Pepsi ad is a rather interesting way the company chose to persuade an audience into buying their product. We will write a custom essay sample on Pepsi Rhetorical or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In this case Pepsi, the soft drink company, is focusing on rather young audience. As mentioned before, focusing on a specific age group or style of group is more effective in getting more customers for the product. In this case the ad has youthful people whom seem to be enjoying themselves while doing a variety of activities. On top of the pictures the words â€Å"LIVE FOR NOW† are displayed to persuade the targeted audience that they should live in the moment and enjoy their lives with a soft drink. This is where the first of Aristotle’s three appeals comes in. Ethos is the appeal to the credibility of the speaker or in this case, Pepsi. We would like to believe that Pepsi ads are credible on how people should live their lives but they aren’t. That’s the reason why they put pictures of other people having fun to make the ad more credible. Besides Nicki Minaj, we don’t know if the people displayed are random people or actors. This makes the intended audience believe that they could have happy and enjoyable lives if they drink Pepsi. I believe that the targeted audience for this advertisement is people in the age range of 15 to 30 year old. Of course younger and older people could be persuaded but in reality their biggest customers from this ad will be their targeted audience. The next of the three appeals that this advertisement touches on is pathos. Pathos is the way that manufacturers and companies use words or phrases that appeal to an audience’s emotions, values, or beliefs. In this ad example the words â€Å"LIVE FOR NOW† would be considered the pathos. This phrase helps by making people feel like they can only live in the moment and have fun by drinking Pepsi. Also everyone in the ad has smiles on their faces and they look good. This gives off a happy vibe that makes people want to purchase soft drinks even more. The last of Aristotle’s three appeals is logos. This appeal deals with reasoning. In this still ad there isn’t a strong showing of logos, besides the fact that everyone in the ad is having fun doing certain activities while supposedly drinking Pepsi. The Pepsi commercial I chose to analysis was made in 1984 featuring Michael Jackson (MJ). The commercial starts out by kids dancing, and drinking Pepsi, to the beat of MJ’s song â€Å"Billie Jean†. Eventually the kids tried to have a dance off against some teenagers but it never happens due to the fact that MJ interfered. After he showed up everyone started dancing together and MJ started to sing how the new generation of kids should drink Pepsi. In my opinion I feel that ethos in this commercial is quite similar to the still ad; the only difference is the targeted audience. I feel that the targeted audience for this commercial is younger since MJ is singing to a whole bunch of kids that aren’t in their teens. The pathos in this commercial was MJ’s singing. He remixed his Billie jean song to persuade the youth population in the 80’s to drink Pepsi. In his song he mentioned how the whole new generation was the best and how everyone should â€Å"feel† the Pepsi way. In other words he said that the kids should drink Pepsi to become the best generation. If you were to see the commercial you would soon realize that almost all people are dancing and enjoying themselves while drinking Pepsi. This is similar to the still add mentioned earlier. I feel like this is an advertisement strategy that is used in a variety of different commercials. Also in a coca cola study they concluded that kids are more easily influenced than adults (Zinkhan, LaTour, and LaTour 330). That’s the reason why in the 80’s they targeted such a young age group. What I also noticed is that there really isn’t much of the logo appeal in this commercial. They really don’t use any hard facts to support what they’re promoting. The people in the commercial don’t even represent logos because they would all be considered actors. In my opinion most advertisement made by Pepsi doesn’t contain Aristotle’s logo appeal but with or without the presence of logos, this advertisement has many appeals to it that would make it interesting and would make someone want to purchase Pepsi soft drinks. Pepsi now a day’s us a well known company that produces soft drinks. According to their mission statement they plan on being the premier consumer products company focused on convenient foods and beverages. They also strive for honesty, fairness and integrity (Our Mission and Values). I feel, from the shorten mission statement, that they have been able to accomplish everything they wanted to do. Even though they have been successful they plan on being the top producer in their business. In my opinion I feel like if they were to produce more advertisement containing more of Aristotle’s logo appeal there customer base should rise. Something inside of us makes us view things and analyze them to fall under certain categories that we find most interesting. Manufacturers and companies take it upon themselves to portray items in ways that they know will satisfy someone’s appeals. We subconsciously make decisions about the object being presented and if we like it, we choose to buy it. By doing this, we don’t realize that we are going off of the three appeals of logos, pathos, and ethos. Now we can think about these things before we pull out our wallet.

Innovative Emerging Technologies Leveraging Social Media

Introduction to the Readings There are many ways of how technologies can be used to improve the quality of a human life. People believe that the concept of technology should be associated with something new. However, the idea of the technological worth is as old as a human society because technology refers to a kind of craft and the discussions that take place around arts (Woods Woods, 2011).Advertising We will write a custom critical writing sample on Innovative Emerging Technologies: Leveraging Social Media specifically for you for only $16.05 $11/page Learn More This paper aims at discussing the role of innovative and emerging technologies in modern society and the ways of how social media can be used in business, communication, and other activities. There are three main readings that can help to comprehend the development of the technological aspect and discuss social media as the means to find and exchange information. The work by Nambisan and Nam bisan (2008) introduces social media as a chance to involve customers in product design, development, and support. McAfee (2006) discusses the worth of Enterprise 2.0 as a good chance to promote collaboration among employees. The project developed by Bernoff and Li (2008) describes the sources with the help of which people can stay connected with each other, share information, promote communication, and use technologies to improve their business affairs. Social Media Technologies and Its Worth for Business The project by Nambisan and Nambisan (2008) examines the concept of a virtual customer environment (VCE) and the number of benefits of the possibility to engage ordinary people, who perform the roles of customers, in such activities as product development, design, support, marketing, etc. The VCE initiatives that can be interpreted as various social media technologies help companies learn better their customers and analyze their needs and expectations. There are many methods that can be used to gather information, share experience, and introduce new ideas. Regarding the current technological progress and the opportunities available to people via the Internet, it is not appropriate to consider online technologies as the only ways of exchanging information. Such organizations as Nokia, Nike, and Microsoft want to develop close relations with their customers using different technologies and gathering as much information as possible. The access to information helps customers perform new roles in the organizations and become the partners, who are ready to provide many other customers with product support services (Nambisan Nambisan, 2008). Customers may share several types of experiences using technologies. For example, they can be pragmatic and use the opportunities to learn better the properties of products and services. Technologies and the possibilities available to customers also help to develop hedonic experience when customers enjoy and get pleasure from everything they are involved in. Rating systems, knowledge centers, forums, and customer recognition programs are the best examples of how social media and the technological progress may be combined.Advertising Looking for critical writing on other technology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Benefits and Challenges of Platforms and Channels for Users People like to share information and use the Internet to find or deliver something. They promote tweeting and using Facebook or MySpace but fail to understand how many platforms and channels should be used to make such communication possible (Resmini Rosati, 2011). The article written by Andrew McAfee is the source that explains a variety of technologies and their rightness in regard to knowledge work that has to be performed by people, who have to collaborate with technologies regularly. Among the existing variety of sources for communication, exchange of information, and discus sions of thoughts, it is hard to understand if all of them are appropriate for people and their obligation to use and develop knowledge. McAfee (2006) offers to use Enterprise 2.0 technologies as an alternative for people to overcome the potential threats and help knowledge people benefit not only use technologies but make considerable contributions that promote development and survival. There is an evident fact that there are more users of technologies in comparison to their developers. People find it normal to use the already offered ideas and technological achievements to meet their personal and professional needs. However, they make themselves blind in front of innovative and emerging technologies. McAfee (2006) underlines the potential of Enterprise 2.0 â€Å"to usher in a new era by making both the practices of knowledge work and its outputs more visible† (p. 28). Still, the situation remains to be complicated because even if being confident in the importance of a new p rogram, McAfee is not sure if the changes are appropriate for ordinary users and if people are ready for any kind of change. The Power of Social Web for People The final article is developed by Bernoff and Li (2008) to discuss the peculiarities of blogs, social networks, and other means of communication and their impacts on people and their achievements. Barney (2011) proves the fact new information and communication technologies have been developed considerably during the last decade. Bernoff and Li introduce groundswell applications as a concept to be terrified about and fascinated with. On the one hand, people want to benefit with such application due to the possibility to consider the cultural, political, and personal aspects of communication. On the other hand, people do not want to have access to all sources of information and know a little about what they can do with all those possibilities. People have different attitudes to the technological gifts. Some of them like to writ e and develop blogs. Some people are interested in reading texts. Many people want to use social network sites, share the latest news, and exchange personal information. A number of people cannot resist the opportunity to watch video online. In other words, online technologies may provide people with a number of options, and people are free to choose what they prefer.Advertising We will write a custom critical writing sample on Innovative Emerging Technologies: Leveraging Social Media specifically for you for only $16.05 $11/page Learn More However, it is necessary to comprehend that technologies may be used for not only entertainment or meeting their professional goals. It is important to contribute to the technological development. It is time for people to start thinking about their abilities and stop paying and using services only. The development of groundswell applications is the change to conduct research, promote marketing, develop sales, etc. C onclusion In general, the usage of social media and innovative technologies is a burning topic for discussions. People are able to introduce various opinions and attitudes to the role of technology in a human life. Still, there is one common idea that is supported by Bernoff and Li (2008), Nambisan and Nambisan (2008), McAfee (2006), and many other researchers: people have to know how to develop appropriate relations with technologies and use them to meet their professional and personal goals as well as contribute the technological development by means of personal ideas and skills. Customers, managers, employees, and ordinary users of social media should not be afraid of the abilities they get with technologies but learn how to enlarge their chances to succeed from a technological point of view. References Barney, D. (2011). Communication technology. Vancouver, BC: UBC Press. Bernoff, J. Li, C. (2008). Harnessing the power of the oh-so-social web. MIT Sloan Management Review, 49(3) , 36-42. McAfee, A.P. (2006). Enterprise 2.0: The dawn of emergent collaboration. MIT Sloan Management Review, 47(3), 21-28. Nambisan, S. Nambisan, P. (2008). How to profit from a better ‘virtual customer environment’. MIT Sloan Management Review, 49(3), 53-61. Resmini, A. Rosati, L. (2011). Pervasive information architecture: Designing cross-channel user experiences. Burlington, MA: Elsevier.Advertising Looking for critical writing on other technology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Woods, M. Woods, M.B. (2011). Ancient communication technology: From hieroglyphics to scrolls. Minneapolis, MN: Twenty-First Century Books. This critical writing on Innovative Emerging Technologies: Leveraging Social Media was written and submitted by user Aurora Scott to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.